The difference between branding and marketing...and how StoryBrand changes everything

The difference between branding and marketing...and how StoryBrand changes everything

Branding and marketing have finally detached from the hip. Too often businesses lumped them together as if they were the same thing, and usually assigned the responsibility for both to one person in the company…or owners tried to tackle it themselves. Branding and Marketing have clearly defined roles for every business or personal brand and here is why…

What is a Side Hustle? Tips to Making Money on the Side.

What is a Side Hustle? Tips to Making Money on the Side.

The term 'side hustle' is thrown around a lot these days…and no, it’s not a dance move or from Zumba class. It’s a legitimate way to make extra money on the side of your current job. I guess it used to be called Moonlighting, which had a some what negative, secret undertone to it back in the 80’s along with a pretty corny TV show starring Bruce Willis. But, it’s been around since the beginning of time, and if you don’t have a side hustle currently, you’re probably missing out on some opportunities…and extra cash.

Here are some tips & tricks for starting a side hustle...

Head vs Heart

Head vs Heart

Ever feel like there is a battle between your head and your heart sometimes? Sometimes you’re like Mr. Spock thinking logically and sometimes you’re Captain Kirk; impulsive and full of emotions. Of course, we need both, but when it comes to vision which one should lead? Your head or your heart?